See Also: Goodwill Value(money)
Goodwill(money)
Goodwill(finance)
goodwill(dictionary)
goodwill(dictionary)
Goodwill(law)
Negative goodwill(finance)
Goodwill, Assignment Without(law)

goodwill (oh)



kind feelings towards or between people and a willingness to be helpful
::A fund was set up as a goodwill gesture to survivors and their families.
the season of goodwill
(=Christmas)
the value that a company has because it has a good relationship with its customers
::The sale price also covers the goodwill of the business.